A clean day is one with zero blocked gambling attempts, zero Relapse Hold events, and zero co-sign overrides. Thirty in a row unlocks the consolidation loan and one optional loosening of your card controls. Miss a day and the counter resets to zero. That's it.
Thirty days is when the clinical evidence shifts. Cravings drop in amplitude, the dopamine baseline starts to return, and most people report that one Friday stops being a fight. The loan unlock and the controls relaxation are calibrated to that exact window. Not arbitrary, not gamified.
On day 30 the consolidation loan offer becomes live. It is built around your actual debts, paid directly to them, and priced at a rate that reflects the new clean-streak risk profile, not your pre-Holdwell credit history.
You also get to loosen one card control by one notch. Maybe that's lifting the ATM region to "UK + EU" or raising a daily limit. The control map shows you exactly what's available and the path to get there.
When the counter resets, Anna runs the relapse review. Not a lecture: a short, structured CBT pass on what changed, what triggered, and what to put back in place. The 30-day clock starts again. Sponsors see a Relapse Hold note, not a blow-by-blow.
The relapse never disappears from your record because that would be dishonest, but it never becomes the headline either. The streak is forward-looking by design.